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AI-Powered Content Marketing Workshop

February 20, 2030 - February 21, 2030

This two-day workshop explores how AI-driven tools can enhance content planning, production, and measurement without sacrificing authenticity. Participants will learn how to build topic maps, create data-supported briefs, analyze user intent clusters, and structure content libraries that scale efficiently.

The workshop includes small group exercises, prompt-engineering guidance for content creators, and practical frameworks for mixing human editing with AI output to maintain a consistent brand tone. A special closing session walks through building an internal AI policy for your organization.

Photo by Alejandro Escamilla

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